10 Keys to a Successful Press Release

Posted by Peter Rastello

Feb 1, 2011 1:38:00 PM

While the face of marketing is rapidly changing as it migrates away from classic outbound methodologies, the value of an effective press release remains significant as this marketing element transforms to a new world. While in the past, PR has relied on external entities to pick them up, now we can rely on our own abilities to generate and promote our own releases - on our websites.

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Topics: Press Releases