Inbound Marketing and Sales: a Close Link

Posted by Peter Rastello

Nov 5, 2010 12:12:00 PM

We talk a lot about how to be successful at marketing on line and how business owners should orient their web presence to align with the way in which the vast majority of people shop today and the fact is that most people head for the internet and use it to research their potential purchases and services in advance of making contact to actually execute the buy. So, as we all know it is critical to market according to this pattern (yes, that would be Inbound Marketing).

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Topics: social media, Thought Leadership, sales